All Aboard the SEM Bandwagon!

March 4, 2010 Kevinharlow analytics

A recent Forrester study shows what all of us already know.  Marketers will continue to shift dollars from traditional media and traditional direct marketing to online direct marketing.  I like Target Marketing Magazine’s research summary overviewing the growth factors in SEM, SEO, online advertising (a.k.a., Pay-Per-Click) and Email Marketing which are among the listed 16 [...]

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2 cost-effective marketing, digital marketing, Direct Marketing, email marketing, integrated marketing,